President of Ukraine Petro Poroshenko spent several thousand dollars on advertising a video message to Vladimir Zelensky “Be a man. Come to the debate “and” Stadium, so stadium, “InfoResist writes.
This is evidenced by the data of the “Advertising Library”, which was launched by facebook for the transparency of political advertising.
The most expensive promotion was the advertisement of President Zelensky’s first response.
Poroshenko spent about $ 5,000 on it. Up to $ 500 each was spent on advertising for other videos.
In total, both videos of the president collected 4.2 million views on facebook.
On the election page of Poroshenko 2019, the first video was watched 481 thousand times, and the second – 40 thousand.
On youtube, fewer people watched the video. Both videos received up to 300 thousand views.
In the president’s instagram account, these videos scored a little over a million views.
Presidential candidate Vladimir Zelensky also advertises his publications, but spends significantly less on this.
The showman’s most expensive ad cost his team $ 500.
The first video of the leader of the “95th quarter” on his personal page collected 1.4 million views, and the appeal to Yulia Tymoshenko was only 363 thousand.
On the page “Zelensky’s Team”, his first video collected more than 2.2 million views, and the appeal to Tymoshenko was 658 thousand.
These records beat video views on Zelensky’s Instagram page.
The first video collected almost 9 million views, and the second almost 2.5 million.
On the Zelensky’s Team page on Instagram, both videos collected nearly 700 thousand views.
YouTube showman videos are more popular than the current president.
In total, the videos gained more than 1.7 million views.
Thus, Zelensky’s video received more coverage than Petro Poroshenko.
At the same time, the showman spends insignificant amounts to promote his video messages.